Dallas–Fort Worth · Corporate communications
Production Soup is a corporate communications and executive storytelling agency in Dallas. We produce the owner-led video, ghostwritten executive content, and public proof that make your firm the answer — then measure it against what ChatGPT, Gemini, and Google actually say.
No call, no pitch, nothing to buy — the report is a private one-page read of what AI says about you.
The doctrine
Internal is external. The discipline that keeps a Fortune-500 executive's story straight is the same discipline that makes a Dallas firm the name the AI gives back.
From 20+ years in corporate communications · most recently inside a Fortune 50 communications team
Most firms here are excellent at the work and silent about it. Corporate communications is the fix — not press releases, but a steady public record of who you are, in your own voice, in the places buyers and AI assistants actually read. Here is what that means in practice.
What the leader of the firm says, where, and why — positioning, message discipline, and the calendar that keeps it moving. The same practice used inside a Fortune 50 communications team, sized for a Dallas partnership. You approve every word before it ships.
Buyers don't hire firms — they hire the person whose judgment they trust. We find the two or three stories only you can tell, and build the year's content around them instead of generic thought leadership no one remembers.
You talk into your phone for about three minutes. We handle every other step — script, cut, captions, distribution. Four finished videos a month on the program, each one a real answer to a real question your buyers ask. How executive video works →
8–12 ghostwritten posts a month in your voice, plus the public proof — the record that makes your name come back when someone asks ChatGPT, Gemini, or Google who's best in your field. Re-measurement is tracked weekly, reported monthly, with transcripts — how the AI visibility system works →
Executives, owners, and partners of professional-services firms in Dallas–Fort Worth — law firms, wealth management practices, consulting shops, and agencies — where the next client compares two or three names before calling, and the partner's reputation is the product. If your best work is invisible outside the building, this is the practice that fixes it.
A private one-page read of what AI currently says about your firm when buyers ask. Nothing happens after — unless you ask.
The full diagnosis:
The fee credits in full toward month one.
The full corporate communications engine:
A traditional agency crew for the same output runs $12–20K a month.
Production Soup was built by one operator, not a bench of account managers. Daniel has spent 20+ years in corporate communications and marketing — most recently running executive communications inside a Fortune 50 company — with earlier brand and production work for teams including Nike, Microsoft, Intel, NASA, and 3D Systems. The AI does the production labor. He does the judgment.
Founder · Dallas — 20+ years in corporate communications & marketing, most recently inside a Fortune 50 communications team. More about Daniel →
What we won't promise: no one controls what the AI says — anyone guaranteeing a ranking, a citation, or a specific AI answer is lying to you. We produce the communications, measure what the AI answers today, explain why, and re-measure — tracked weekly, reported monthly — so the movement is real.
A traditional agency crew runs $12–20K a month. Our ladder is smaller and more measured: the AI Referral Report is free, the Perception Check is $1,500 one-time and credits in full toward month one, and the ongoing program runs $4,000–$10,000 per month depending on scope. For a professional-services firm where one new client is worth $50K+ over their lifetime, the math is short.
The free report arrives in days. The Perception Check is delivered in 7 business days. On the program, the first owner-led videos and ghostwritten posts ship in month one, and we re-measure what the AI answers — tracked weekly, reported monthly — so movement is provable. What we won't do is promise a date when ChatGPT starts naming you — no one controls that, and anyone who promises it is lying to you.
A PR firm pitches journalists and counts placements. We produce the communications themselves — owner-led video, ghostwritten executive posts, public proof — and we measure the outcome that matters now: what ChatGPT, Gemini, and Google actually answer when a buyer asks who's best in your field. Every engagement starts and ends with transcripts, not a coverage report.
AI plays two roles. First, it's what we measure: we run real buyer questions through ChatGPT, Gemini, and Google and keep every transcript. Second, it's how we produce: AI handles the production labor so a full communications program costs $4–10K a month instead of a $12–20K agency crew. The judgment — the story, the positioning, what an executive should and shouldn't say — comes from a 20-year corporate communications operator, not a model.
Request the free AI Referral Report. No call, no pitch, nothing to buy — a private one-page read of what AI currently says about your firm. If it shows a gap, the $1,500 Perception Check gives you the full diagnosis in 7 business days, and that fee credits in full toward month one if you continue. If the AI already names you, we'll say so, and you keep your $1,500.
Free report · $1,500 check · $4–10K/mo program
Start with the free report — a private read of what AI says about your firm today. No call, no pitch, nothing to buy.
Get your free AI Referral ReportWant the full diagnosis first? See the Perception Check — $1,500 →